It is evident how companies, as a result of the force that have been taking with them social networks which have given the client a powerful means to freely express their thoughts, opinions, suggestions, criticism and feelings in general, more and more Care about what is said about them.

Much has rained since you opened your profile in social networks. You already have a certain trajectory, along which you have harvested a notorious amount of Likes, RT, I like and followers of various kinds. However, your level of interaction has not gone from there? It is cold and distant. Therefore, you need to have another type of relationship […]

The workers of the company already use social channels in their day to day, to communicate, establish new contacts, keep informed or share information, among others; Which has allowed to prove that it favors its creativity, roductivity and collaborative spirit. The next step is that these practices also become part of your day-to-day business.

To those of us who are socially dedicated to social media (and we are getting more!), There is something typical of many other jobs: we focus on specific aspects, new tools and applications and the recurring updates of Facebook and company that We sometimes lose the perspective of the brutal impact that the media and […]

Sampling is a well-known direct marketing strategy that basically consists of sending free samples of product to the customers who previously requested it, and who could now have gone a step further, taking advantage of the power of the media and social networks.