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Home / Business Studies

Courses that can help you progress your career

— November 30, 2022

Career progression is incredibly important for many people and it is one of the things that people look out for when choosing a company to work for. It is nice to be able to progress within your chosen business and there will be a number of ways that this can be achieved. One way that […]

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  • Steps to a Streamlined Business

    Streamline your business with a visitor management system

    — February 21, 2020

    A streamlined business is an efficient business. At its heart, streamlining a business means less waste in terms of both raw money and staff effort. This will help things run more smoothly and can often results in higher profits.

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  • When fans and followers are not enough for companies and brands

    — September 27, 2016

    We traveled through the cycle of the influence and relevance, brands are increasingly feeling that their contents should be made from the information obtained from the interaction with their followers. Customers become ambassadors and for this, brands must be able to generate a unique experience, personalized marketing and advertising in the media (brand) is the […]

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  • How Lego has become the leading brand of toys in the world

    — August 20, 2016

    Lego has just become the first manufacturer of toys in the world, at least in economic terms. The latest financial results of the company have been very positive, thanks to the success of the film starring his puppets and song of the same, Everything is Awesome. The firm has not only beaten Mattel profit (that […]

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  • The last strategy Coca-Cola vending machines with free WiFi

    — August 13, 2016

    Coca-Cola has turned its vending machines in more than just machines selling soft drinks. The company has used in recent years as brand ambassadors and has become one of his most powerful allies to reach consumers inset and then make them a viral phenomenon. Examples are varied. They are from the unseen machine for Valentine’s […]

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  • Consumers buy online at work, in the car and even in the bathroom

    — July 1, 2016

    The holidays are just around the corner, and urges buy gifts. Therefore, any time is good. The survey indicates that 35% of online shoppers do their shopping during work hours. Reasons to buy from the office, employees argue the need to keep their orders in secret, away from his family (28%), not having enough to […]

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  • 10 Cases of success that demonstrate the potential and benefits of Social Media

    — November 24, 2016

    The effectiveness of social networks is constantly questioned. The ease with which you can measure everything in online marketing is not 100% applicable to Social Media. One of the main reasons is its character, obviously social, and transverse behavior between online and offline media by users. However, there are other companies that have been able to quantitatively […]

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  • The anti consume movements and consumers who rebel against brands

    — September 1, 2016

    There are many possible nightmare scenarios for a brand, as many errors as they can make their managers and as many as possible responses of consumers to that error may exist. But brands, today, they face a new danger, a different danger and that what they have done or not done is not as important: consumers […]

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  • Brands should study more the habits of their customers and not just their actions

    — August 18, 2016

    Brands invest resources in designing strategies and proposals aimed where consumers act accordingly. They aim to generate patterns of consumption and generate reactions. In short, change the natural course of his life. Have you stopped to think if that is correct? Perhaps we have overlooked such a basic as they are habits that determine the […]

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  • The size does matter: The tablets conquer online consumers

    — July 29, 2016

    The tablets allow satisfactory online shopping experience because of the size of your screen, and usability. The tablets are positioned as a great ally of mCommerce for the retail sector, especially in the case of fashion shops. A trend already evident in 2012, but this year has strengthened considerably. As reported by eMarketer, the computer […]

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