Social networks are without a doubt, the meeting point for the business world. Efficient means of communication whose boom for brands and their relationships with their potential customers are focused on strategies that seek, mainly, to expand the network of contacts.

According to the study carried out by the global public relations network Eurocom Worldwide, 45% of European companies are increasing the budgets allocated to the actions and strategies of marketing and advertising in social networks.

With the disappearance of ads in the RTVE media, the advertising industry looks carefully at the euros that will not go to the public corporation. At Microsoft Advertising, they trust the potential of the Internet as a promotional platform and expect that much of the funds previously earmarked for public media will fall on the Web.

S = VP / E. I learned this formula some time ago and since then I have not stopped remembering it. The result of this quotient summarizes the key to commercial success. Last week I went to buy an appliance at a department store. When paying for the purchase the seller asked me if I wanted to install […]

Advertising on social networks continues to attract the attention of advertisers who during this year 2018 have increased their advertising spending and investment online through these channels.