The report “Best practices in content marketing: Getting engagement through digital channels” has shown that brands are betting strongly on content marketing, developing strategies aimed at attracting the customer, gaining their trust and fidelity.
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Gamification may be a term unknown to many (approximately 34% of new technology professionals surveyed do not know it) but more and more people know that when talking about it, it refers to a marketing strategy consisting of introduce mechanisms of the game in environments outside the game. Something that can be achieved by applying gamification […]
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The news of the incident jumped to the front after making a hole in the cover of the popular website meneame.com, where a user denounced the irregularities detected after a contest realized in the social network of Facebook. “The community manager of La Casa del Libro decides to keep the tickets and closes the contest just after […]
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We are accustomed to measure the results of the marketing actions we carry out to levels that in certain cases are close to paranoia and yet in the campaigns of mailings we usually settle for knowing the number of subscribers that are sent and the rate of opening Or visualization thereof. To remain in such […]
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Nootropics are imperative as new smart drug for more biologically stable. It is more stable and resistant to the activities of the enzymes, because it was a peptide of only two amino acids. It is not a matter of joining any type of amino acid, but of imitating as much as possible the original structure […]
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The marketing of content has been positioned as an essential element within the marketing mix of the print; 9 out of 10 companies are already using it as a branding strategy, according to the Content Marketing Institute. The boom in word of mouth, coupled with the active search for information by users has grown a demand […]
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The adaptation of social networks by users continues to increase, Roland Berger Strategy Consultants’ “Changing the Game” Report shows that the top 15 social networks have 1.4 billion users.
Continue Reading ...When it comes to delivering the goods, you need to know that the courier service you choose is representing you in the best way possible. This is even more important if you run your business entirely online as the courier company is the only human interaction that a customer will have with your business, unless […]
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Occasionally we should do some self-criticism and examine if everything is as rosy as we would like it to be. And this is the case of the clicks percentage obtained in mobile advertising. Too tall to be good, many think. And in fact, some analysts have adopted a theory that has quickly been accepted: the fat fingers theory, […]
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Social Media plays an important role for companies. 94% of marketers already include it in their marketing campaign, according to the Social Media Marketing Industry Report of 2012. 83% of marketers believe that Social Media is an important tool for their business; Recognize that it benefits the brand.
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