• The 7 deadly sins of brands on Facebook

    The 7 deadly sins of brands on Facebook

    We began 2012 knowing that the consumer is now the true owner of our brand. Consumer experience emerges today as the great challenge well-ya-must be done because the crisis in the social media directly affect the growth of our brand as a whole. Communities Facebook have become platforms where brands primarily serve their clients and […]

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  • How to deal with dissatisfied customers

    How to deal with dissatisfied customers

    Customers are the most valuable brand well. The cornerstone around which to rotate through the sales strategy of the company, price, product, communication and, of course, customer service. All in order to provide a positive experience to ensure their satisfaction, and thereby achieve this favorable treatment. Because there’s nothing scarier than a dissatisfied customer. And […]

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  • Social networks do not serve to make miracles

    Social networks do not serve to make miracles

    Social networks appeared in our lives changing with the free flow of information, paradigms of social and professional relationships. They were consolidated as “the new marketing channels” and thanks to its “affordable and accessible” nature were transformed into an idol for businesses. But it is important to understand that the most valuable to grow as […]

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