• Growing influence of social networks in purchase decisions of consumers

    Growing influence of social networks in purchase decisions of consumers

    Social networks influence purchasing decisions of users and consumers, although there are large differences depending on each country. The overall average indicates that 1 in 3 consumers have purchased a product following a publication on social networks. This is reflected in the latest survey by Ipsos Open-Xchange, produced in 24 countries. Instead, it emphasizes the low influence […]

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  • Find the easy way round

    Find the easy way round

    As a business owner you will know that having an online presence is crucial in this digital era. Having a great looking site is important but your customers won’t hang around for long if the navigation is awkward or confusing. Customers desire fast search results and clear, concise directions or you run the risk of […]

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